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In the News

News from 2013

InsideView Named CODiE Award Finalist for Best Lead Generation Solution

Thursday, December 19th, 2013

Recognition Highlights InsideView’s Ability to Enable Marketing and Sales Professionals To Build Pipeline, Engage Prospects and Close Bigger Deals, Faster

December 19, 2013 – SAN FRANCISCO – InsideView®, Inc. was named an SIIA CODiE Awards finalist in the Best Lead Generation Solution category. The award is further recognition that InsideView CRM Intelligence solutions are critical to the success of sales and marketing teams. InsideView delivers the CRM industry’s most accurate company and contact data, insights from news and social sources, and professional connections that marketing and sales professionals need to build pipeline, engage prospects and close bigger deals, faster.

(Full Article)

Lifefactory, Inc. Announces Utility Patent Granted by U.S. Patent Office

Wednesday, December 11th, 2013

Press Release – Lifefactory, Inc.

Innovative Consumer Goods Leader Receives Patent for Silicone Sleeve Protection of Glass Bottles

SAUSALITO, CA (December 11, 2013) – Lifefactory, Inc. (, the leading provider of mobile glass solutions for modern life, today announced that it has received issuance from the U.S. Patent and Trademark Office for utility patent number 8,579,133 on November 12, 2013.

The grant of this utility patent recognizes Lifefactory’s innovative sleeves and wraps for protecting containers. A full and detailed description of the patent is available at The patent protects Lifefactory’s current range of glass bottles for babies, children and adults as well as future category expansion.

(Full Article)

InsideView Adds InsideView Clean™ and InsideView Target™ to Increase Database Accuracy and Marketing Campaign ROI

Monday, November 18th, 2013

New Products Give Marketers Clean, Accurate Marketing Data to Build Better Lists, Create Better Campaigns and Produce More Sales Qualified Leads

San Francisco, Calif.—Dreamforce, November 18, 2013—InsideView®, Inc. today announced that it has expanded its InsideView for Marketing™ solution with two new products. InsideView Clean™ updates any existing marketing database with accurate and complete company and contact information. InsideView Target™ enables highly targeted segmentation and list building based on company and contact data, key business events, social insights, or professional connections. InsideView for Marketing is a set of integrated solutions that enable marketers to build and maintain a clean database, enrich new leads in real-time and run targeted campaigns that produce more qualified leads and achieve greater marketing ROI.

“Clean, accurate and complete data is instrumental to effective marketing campaigns––yet it has been one of marketing’s biggest challenges” said Brian Kelly, InsideView CMO. “Marketers have become accustomed to working with bad data, which has a significant negative impact on campaign performance. InsideView data is proven to be up to 20% more accurate than traditional data sources. Marketers that switch to InsideView data commonly find an immediate lift in marketing results. It’s simple, with more accurate data, marketing delivers more, higher quality leads, faster.”

(Full Article)

InsideView Ranked 99th Fastest Growing Technology Company in North America on Deloitte’s 2013 Technology Fast 500™

Friday, November 15th, 2013

Attributes 1,704% Growth to Massive and Growing Demand for CRM Intelligence

San Francisco, Calif. – November 15, 2013— InsideView®, Inc., today announced it ranked number 99 on Deloitte’s Technology Fast 500™, a ranking of the 500 fastest growing technology, media, telecommunications, life sciences and clean technology companies in North America. InsideView grew an impressive 1,704% over the previous five years, securing its place among technology leaders.

InsideView’s chief executive officer, Umberto Milletti, credits the company’s growth to skyrocketing demand for InsideView’s unique CRM Intelligence solution that delivers the CRM industry’s most accurate company and contact data, insights from news and social sources, and professional connections that marketing and sales professionals need to build pipeline, engage prospects and close bigger deals, faster. InsideView is integrated with the world’s largest CRM solutions including, Microsoft Dynamics CRM, SugarCRM, Oracle and SAP.

(Full Article)

How Big Data Can Save In-Store Promotions

Tuesday, November 5th, 2013

Forbes – Natasha Baker

Retail brands spend more than $600 billion annually on in-store promotions, merchandising and marketing. But out-of-stock items, poorly executed displays and incorrect pricing mean they’re also losing billions in potential revenue. Part of the problem is that brands are selling to decentralized partners – retailers – that have thousands of stores. Setup of promotions happens on a store-by-store basis – with lots of moving pieces between getting a promotional display shipped and getting it set up. This means that promotions sometimes go awry.

“When brands pay for in-store merchandising, such as an end-cap display, 49 percent of the time it’s actually missing – it’s not in the store,” said Justin Behar, CEO of Quri, a retail intelligence company based in San Francisco. The company, which has been working with its customers to collect data during the past year, also found that promotional pricing is incorrect 22 percent of the time.

(Full Article)

InsideView and Microsoft Raise the Bar on CRM; Sign Strategic OEM Agreement to Integrate InsideView for Sales™ into Microsoft Dynamics CRM Online

Monday, October 21st, 2013

Partnership Brings Native Access to Data, Social Insights and Professional Connections Within Microsoft Dynamics CRM for More Meaningful Customer Engagement and Greater Sales Productivity

San Francisco, Calif.—October 21, 2013—InsideView®, Inc., today announced that it has entered into a strategic OEM agreement with Microsoft whereby InsideView for Sales™ will be integrated into Microsoft Dynamics CRM Online. Through the agreement, InsideView for Sales will be available to all users of Microsoft Dynamics CRM Online, and will be known as Social Insights, powered by InsideView.

Bob Stutz, Corporate Vice President, Microsoft Dynamics CRM commented: “CRM must evolve beyond sales workflow and management reporting. Social Insights, integrated with Microsoft Dynamics CRM, gives sales people the information they need to be more effective. InsideView is one of the leaders in social selling, and is already central to many of our customers’ CRM strategies. Delivering Social Insights within Microsoft Dynamics CRM extends the reach of these vital capabilities to more customers, making it easier for them to achieve their marketing and sales goals.”

(Full Article)

Forbes Ten Biggest Software Companies Get Smart with InsideView® CRM Intelligence

Monday, October 7th, 2013

Software Leaders on Forbes Biggest Public Companies 2013 Use InsideView CRM Intelligence to Drive Marketing and Sales Results

San Francisco, Calif.—October 7, 2013— InsideView, Inc. today announced that the ten biggest publicly traded software companies in the United States use the InsideView CRM Intelligence Platform™ in their sales and marketing organizations. The list is published by Forbes, includes software companies based in the United States, and includes Microsoft, Oracle, Symantec, VMware, CA Technologies, Adobe Systems, Intuit, Fiserv, Citrix Systems, and

(Full Article)

Quri Helps Consumer Brands and Retailers Recover Billions in Lost Revenue with New Breakthrough Retail Analytics Solution

Wednesday, October 2nd, 2013

Quri Press Release

Company Secures $10 Million in Series B Funding Led by Matrix Partners to Move Brands to the Next Level of Retail Execution with Quri Agile

San Francisco, Calif. – Oct. 2, 2013 – Retail brands invest more than $600 billion annually on in-store promotions, merchandising and shopper marketing, but are losing billions in potential revenue from out-of-stock items, poorly executed displays and incorrect pricing. Quri Inc., a retail analytics and intelligence company for consumer brands and retailers, today responded to this problem by releasing Quri Agile, a new solution that helps brands find and correct the execution problems that significantly limit in-store sales and ROI.

(Full Article)

Leading Global Consulting and Technology Services Customer Mitigates Supply Chain Risk with Aravo Solutions

Monday, September 30th, 2013

Press Release – Aravo

Firm to Add Aravo Risk Management to its Existing Aravo SIM Deployment to Reduce Risk from 10,000 Asia-Pacific Based Suppliers

SAN FRANCISCO, Calif., September 30, 2013 – Aravo Solutions, Inc., the leading provider of cloud-based Supplier Lifecycle Management (SLM) solutions and Supplier Risk Services (SRS), announced today that a leading global management consulting, technology services and outsourcing customer has expanded its use of Aravo Enterprise™. With suppliers located around the world, the customer will use Aravo Risk Management to help it identify, manage and mitigate supply chain risk for over 10,000 suppliers primarily in the Asia-Pacific region.

This company serves clients in more than 120 countries, combining unequalled experience with comprehensive business services capabilities across all industries and functions to help their customers become high-performance businesses and governments. In 2012, they began to deploy Aravo Enterprise™ as a core component of their spending management infrastructure to centralize and automate strategic supplier management processes ranging from global supplier on-boarding and contract document management, to improved supply chain visibility and reduced maverick spending.

(Full Article)

InsideView® Announces Native Integration with Marketo® for Effortless Lead Enrichment

Monday, September 23rd, 2013

Press Release – InsideView

InsideView and Marketo Deliver a One-Two Punch with Automatic Lead Enrichment and Rapid Lead Scoring and Routing

San Francisco, Calif.—September 23, 2013—InsideView, the leader in CRM Intelligence™, today announced native integration of InsideView for Marketing™ with Marketo®, the leading cloud-based marketing software platform. Through the integration, the moment a lead is created in Marketo, it is matched and enriched with complete and accurate company and contact data from the InsideView CRM Intelligence Platform™ for better scoring, routing and segmentation.

“As much as 61% of B2B marketers send all leads directly to sales, even though only 27% of those leads will be qualified*,” said Brian Kelly, CMO of InsideView. “Worse, sales reps spend hours researching leads that have little potential of closing. InsideView for Marketing ensures that every lead in the Marketo system will have complete, accurate firmographic data for faster, more accurate scoring and routing.”

(Full Article)

MobiTV Dangles Dongle in Front of Service Providers Also Partners with EchoStar on Android Set-Top, Works with Deutsche Telekom

Tuesday, September 17th, 2013

By Jim Barthold

MobiTV is using IBC 2013 in Amsterdam as a launch pad for a new dongle that, it said, creates an opportunity for wireless, IPTV and DSL broadband operators to broaden their in-home reach with TV Everywhere.

The Connected Media Platform with an HDMI dongle “breaks down barriers to the home that used to exist in order for providers to extend their brands and deliver a more engaging experience to their users,” Charlie Nooney, CEO and chairman of MobiTV, said in a corporate news release.

Nooney said the device leverages MobiTV’s Android expertise, in particular, so that the company can “be creative with our delivery by integrating social recommendations and advertising insertion, among other cutting-edge advances.”

(Full Article)

MobiTV Hands Operators the Keys to the Home HDMI Dongle Offers Operators a New Means to Break Down Barriers to the Home

Monday, September 16th, 2013

AMSTERDAM, September 16, 2013– MobiTV, a global leader in enabling delivery of live and on-demand TV Everywhere, today announced new HDMI dongle capabilities that offer operators a cost-effective entry into the home. At IBC (Hall 14, Booth 160), the company is showcasing its Connected Media Platform with an HDMI dongle powering an in-home and True TV Everywhere experience.

The dongle’s emergence in the ecosystem of devices creates an opportunity for wireless, IPTV and DSL broadband operators to enter the home and broaden their branded offering to include a True TV Everywhere solution that leverages their customer relationships. The device offers easy installation, without truck rolls, allowing the service to get off the ground and into homes quickly and easily. Additionally, operators can optimize the growing use of the second screen, as the tablet or smartphone becomes the remote control, thereby creating a better user experience in the living room.

(Full Article)

MobiTV Powers In-Network Deployment of Deutsche Telekom’s Entertain2Go Multiscreen TV Service

Sunday, September 15th, 2013

MobiTV’s platform extends Entertain2Go rollout across devices

AMSTERDAM – Sept. 15, 2013 – MobiTV, a global leader in enabling delivery of live and on-demand true TV everywhere, announced today that its platform partnership with Deutsche Telekom’s Entertain2Go streaming service has successfully completed the first phase of the rollout. The new multiscreen service extends the robust Entertain service to deliver live TV and on-demand programming across screens.

“Advancements in wireless technology, network quality and content availability are changing the way consumers discover, access, and view video programming,” said Charlie Nooney, chairman and chief executive officer at MobiTV. “Consumers want to be able to choose when, where, and on which devices they view their content. Deutsche Telekom has been at the forefront of this transformation in the industry and the MobiTV team is proud to be at the core of the solution.”

(Full Article)

MobiTV Unveils Integrated Multiscreen, In-Home Android Digital Entertainment Solution at IBC 2013

Thursday, September 12th, 2013

Company Stakes Leadership Position in TV Everywhere with the First Solution to Unify Android Set-Top Box and Non-Traditional Device Capabilities

AMSTERDAM, September 12, 2013—MobiTV, a global leader in enabling delivery of live and on-demand true TV everywhere, today announced the extension of its end-to-end, cloud-based multiscreen platform to include the Android set-top box entertainment experience. The introduction signals a leadership position for MobiTV in TV Everywhere by being the first to deliver high-quality, secure HD content across Android set-top boxes and non-traditional devices. The solution leverages long-term strategic top-tier partnerships with Marvell Semiconductor (NASDAQ: MRVL), EchoStar Corporation (NASDAQ: SATS) and Harmonic (NASDAQ: HLIT) to address the demand for secure content delivery, while building upon MobiTV’s connected media solution for viewing across multiple devices inside and outside the home.

“The definition of entertainment in and out of the home has changed,” said Charlie Nooney, CEO at MobiTV. “We see a great opportunity to leverage the rich app development within the Android ecosystem to create a personalized experience across screens and address growing consumer demand for a true TV everywhere solution. Our top tier partners and Android expertise will give service providers the added advantage to go to market with and ultimately lead to an improved, more seamless end user experience.”

(Full Article)

A Powerful New Plan Solar Farm at Former Landfill Deemed Feasible

Friday, August 16th, 2013

Weekly Observer

By Andrew Rice

SANFORD – Sanford’s former landfill next to the transfer station on Rushton Street is technically ready to be used for a proposed solar farm.

That means, says a representative of the company handling the project’s feasibility study, the plan between the city and Waban Projects, a regional leader in caring for adults and children with developmental disabilities, could potentially turn the landfill into a solar farm producing 5 million kilowatts per year.

Steve Remen, the executive vice president of business development at groSolar, the Vermont-based company conducting the study, said that while the overall feasibility is still being looked at, they have labeled the landfill adequate for solar development.

(Full Article)

InsideView Secures $19 Million to Strengthen the Leadership of Its CRM Intelligence Platform™ and Broaden the Adoption of Its Marketing, Sales, and Account Management Solutions

Monday, August 12th, 2013

Press Release – InsideView

Split Rock Partners Leads Round, Managing Director Jim Simons Joins InsideView Board

San Francisco, Calif.—August 12, 2013—InsideView, the leader in CRM Intelligence™, today announced that it has secured $19 million in financing led by Split Rock Partners, with participation from the company’s existing investors, Emergence Capital, Foundation Capital, and Rembrandt Venture Partners. The investment will be utilized to accelerate research and development, market expansion, and increase adoption of the company’s CRM Intelligence Platform by B2B enterprises. Used by nearly 13,000 companies and over 350,000 marketing, sales and account management professionals, InsideView provides the data, insights and connections that help organizations find more leads, win more deals, and grow accounts.

“This investment further validates the market opportunity for CRM Intelligence and provides us with the capital required to accelerate our market leadership in the space,” said Umberto Milletti, CEO of InsideView. “We received tremendous interest from investors who realize CRM Intelligence is required to drive results at every stage of the buying lifecycle––from the first marketing touch, through the sales process and through the account management and growth stage. The addition of Split Rock to our team brings additional cloud-based software expertise, and a long-term perspective. We welcome Jim to our board, and look forward to his contribution.”

(Full Article)

Interactive Intelligence, Inc. Increases Deal Size by an average 54% with InsideView®

Tuesday, August 6th, 2013

Press Release – InsideView

Additionally, InsideView for Sales™ Powers 58% Increase in Lead Conversion, Creation of 28% More Opportunities, and 17% More Deals

San Francisco, CA–August 6, 2013 –– InsideView, the CRM Intelligence™ leader,today showcased the dramatic effect of CRM Intelligence™ on overall sales performance as Interactive Intelligence, Inc. – a provider of unified IP business communications software and services taps InsideView for Sales™ to improve the bottom line.

“With InsideView for Sales™, we can now easily populate with all the information the reps need to be more productive, as well as receive intelligent insights that help them focus on higher probability deals, while strengthening our relationships with customers. Since we want all of our reps to ‘live’ in our central CRM system, InsideView was an easy choice because of its product’s tight integration with Salesforce,” said Interactive Intelligence manager of strategic sales, Brad Melchi.

(Full Article)

Rosetta Stone: The Language of Smarter Selling Since deploying InsideView, Rosetta Stone has increased its conversion rates.

Friday, August 2nd, 2013

Press Release – InsideView


Rosetta Stone, the global language-learning technology company, might be best known for selling CD-ROMs at shopping mall kiosks across the country. However, the company set its sights on business language learning when, in 2009, it released a front-end management administrative application and business-specific product, according to Charles Frydenborg, senior director of corporate sales in North America for Rosetta Stone.

Although Rosetta Stone’s consumer division constitutes about 75 percent of its revenue, the burgeoning institutional business, which consists of education, corporate, and government groups, is rapidly heating up. Because consumer and institutional markets are markedly different in regard to product usage, this trickles into the marketing and sales of the product itself.

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Global Healthcare Products Customer Gives its Supply Management Processes a Shot in the Arm with Aravo Solutions

Tuesday, July 23rd, 2013

Press Release – Aravo

Aravo Customer Realizes Dramatic Savings in Process Cycle Times and Operational Costs

SAN FRANCISCO, CA, July 23, 2013 — Aravo Solutions, Inc., the leading provider of cloud-based Supplier Lifecycle Management (SLM) solutions and Supplier Risk Services (SRS), announced today that a Global Healthcare Products customer has completed an internal analysis of the business benefits realized as a result of its Aravo Supplier Information Management™ (SIM) deployment, and found dramatic improvements across the board.

This multi-billion dollar healthcare supply enterprise was feeling the pain from dependence on an outdated, internally-developed supplier management system. Rapid global expansion had engaged the company with thousands of suppliers. As a result, managing those relationships while also ensuring regulatory compliance, maintaining a diverse supply base, and improving environmental sustainability had become an impossible chore. With over one hundred supply requests each day, using the current system had become unwieldy, prone to errors, and a big waste of time. Supply managers across departments needed an easier way to maintain up-to-date records of existing vendors, ensure accurate payment information, and increase visibility to new suppliers.

(Full Article)

Solar Farm Powers Up, Gives Boost to Ratepayers

Thursday, July 11th, 2013

The Landmark

By Patricia Roy

A hayfield off Wiles Road has moved from one line of farming into another.

The 15-acre parcel is a longtime holding of the Davis family, owners of Davis Dairy and Davis Farmland, once used to feed their cows. Today, the field is filled with nearly 10,000 solar photovoltaic panels, with a total capacity of 2 megawatts (AC), enough to fill the yearly power needs of 400 households.

Residents and local officials toured the facility, officially known as Sterling Solar LLC, on June 27, where electricity has been generated from the solar farm since January. Sterling Municipal Light Department is purchasing the power under a 20-year agreement.

The project is co-owned by Canadian Solar, a leading solar power company, and INDU Solar Holdings, a joint venture between subsidiaries of Duke Energy and Integrys Energy Services. Another entity, Community Energy Solar, developed the ground-mounted photovoltaic installations constructed by yet another company, groSolar.

(Full Article)

InsideView® Announces Its InsideView CRM Sales Intelligence Solution Now an SAP-Endorsed Business Solution

Sunday, May 5th, 2013

Press Release–InsideView

SAN FRANCISCO, CA–(Marketwire – Mar 5, 2013) – InsideView, a leading provider of contact data and social intelligence solutions that help sales executives get in the door and win once they’re in, today announced its InsideView CRM Sales Intelligence solution is now an SAP-endorsed business solution. The solution, integrated with the SAP® Customer Relationship Management (SAP CRM) application and the SAP Customer OnDemand solution, will bring InsideView sales intelligence capabilities to SAP customers, enabling them to deliver the right impact in every customer interaction.

“Current contact information, relative news and social intelligence helps sales and marketing professionals target the right person and engage with them in relevant ways,” said Umberto Milletti, CEO of InsideView. “The integration of InsideView CRM Sales Intelligence with SAP Customer OnDemand will put customer and prospect contact information, news and social intelligence at the fingertips of every sales person, customer success manager, or marketing professional who uses these solutions. With our solution now endorsed by SAP, we look forward to working more closely with SAP to increase the business results of all the customers that we share.” (Full Article)

Determining Proper FCPA Due Diligence is Biggest Compliance Challenge

Tuesday, March 26th, 2013

Press Release–Aravo

Aravo Solutions, Inc., the leading provider of cloud-based Supplier Lifecycle Management (SLM) and B2B information and collaboration solutions, recently conducted a survey to evaluate the challenges and practices around managing the requirements of the Federal Corrupt Practices Act (FCPA). Participants included financial, compliance, internal counsel and procurement executives who manage third party intermediaries. The results of the survey show that while government enforcement continues at high levels, many companies struggle with implementing effective FCPA compliance programs and policies.

Exposure to the FCPA, and the business and legal risks of corruption, continues to grow as companies drive their global footprint into new markets and partnerships. FCPA fines and penalties in 2012 alone were $260 million, averaging $22 million per incident, and the pace of SEC and DOJ inquiries shows no signs of abating. FCPA requirements apply to not only a company’s employees but also to its agents, contractors, investors and suppliers (TPIs). (Full Article)

Microsoft Dynamics CRM Users Flock to InsideView Customer Intelligence Solution While Channel Partners Leverage InsideView for CRM Growth

Monday, March 18th, 2013

Press Release–InsideView

SAN FRANCISCO, CA and NEW ORLEANS, LA–(Marketwire – Mar 18, 2013) – Microsoft Convergence — InsideView, the customer intelligence leader, today announced record adoption among Microsoft Dynamics CRM users of its award-winning customer intelligence solution. One year after announcing a multi-faceted partnership with Microsoft to integrate InsideView’s curated content into Microsoft Dynamics CRM, demand for the joint solution has exceeded expectations, and has provided an opportunity for Microsoft Dynamics channel partners to bring additional value to their CRM customers. InsideView is known for its ability to aggregate and expose relevant social, news, and company information as well as professional connections within the CRM system. The solution provides critical intelligence that helps to improve lead conversions and win rates for B2B sales and marketing professionals.

“CRM is at the core of our go-to-market strategy, so we seek out only the strongest technologies and partners to add value to our clients’ CRM systems,” said Scott Mangelson, CRM Practice Leader, Armanino, the 35th largest accounting and business-consulting firm in the nation. “The customer intelligence delivered by InsideView is unmatched, making CRM even more effective for the marketing and sales teams at our clients.” (Full Article)

Why Samsung’s Challenge to Apple and Google is Great for Consumers

Friday, March 8th, 2013

Sam Gustin—TIME

Over the past few years, tech giants Apple and Google have emerged as dominant forces in the mobile-technology market. Although they’ve pursued radically different strategies, each company has been wildly successful: Apple generates $1 billion per month on iPhone sales, while Google’s Android operating system has racked up massive global market-share gains. Now, both companies face a rising threat from South Korean electronics titan Samsung, which has surged to become the largest handsetmaker in the world. Samsung appears poised to intensify competition in the mobile space, and that could benefit consumers.

Samsung’s ascent was underscored last week when it introduced its highly anticipated new Galaxy S4 smartphone at an extravagant event at Radio City Music Hall in New York City. The company showed off hands-free eye-tracking technology, among other new features. Google and Apple, meanwhile, are pushing toward next generation wearable computing, including Google Glass and Apple’s rumored iWatch. (Full Article)

Samsung Sparks Anxiety at Google

Monday, February 25th, 2013

Amir Efrati—Wallstreet Journal

Samsung Electronics Co. 005930.SE +0.20% and Google Inc. GOOG +0.69% together have stemmed Apple Inc.’s AAPL -0.16% dominance in smartphones, but there is new tension in their partnership.

Google executives worry that Samsung has become so big—the South Korean company sells about 40% of the gadgets that use Google’s Android software—that it could flex its muscle to renegotiate their arrangement and eat into Google’s lucrative mobile-ad business, people familiar with the matter said.

Now, as top executives from the world’s mobile industry gather in Barcelona, Google is meeting with other companies in hopes that their Android devices can keep Samsung’s leverage in check by providing legitimate competition, the people said. The Internet-search company is hoping new Android devices from manufacturers such as HTC Corp. 2498.TW +3.92% and Hewlett-Packard Co. HPQ +0.97% can challenge Samsung, they said. (Full Article)

Three groSolar Projects Receive Awards

Friday, February 8th, 2013

Press Release–groSolar

WHITE RIVER JCT., Vt. and COLUMBIA, Md., Feb. 8, 2013 /PRNewswire/ — This week three projects that groSolar constructed in Pennsylvania and New Jersey received awards, being recognized by industry leading associations for outstanding project results. The three projects, Longwood Gardens, Keystone Solar, and Camden Solar Center, were completed in 2012 and provide approximately 10 MW of solar capacity.

Longwood Gardens received both the Diamond Award Certificate in the Water and Storm Water category from the American Council of Engineering Companies’ Pennsylvania Chapter and an Honorable Mention as an Outstanding Project by the Philadelphia Chapter of the PA Society of Professional Engineers. Longwood Gardens is a 1.5 MW project built at the international tourist destination in Pennsylvania. groSolar worked closely with Longwood Gardens and Pennoni Engineering to incorporate the solar modules into the natural beauty and landscape of the site. The main challenges of the project were the storm water management component of the solar modules and maintaining the national topography of the site. groSolar constructed a rain garden around the modules and meadow grasses were planted to manage the storm water runoff. The award was accepted by members of the involved partners of Pennoni Engineering, Ecogy Solar who is the owner of the system, and groSolar at a ceremony in Hershey, PA. (Full Article)

InsideView Team Wins SIIA CODiE Award for Best Sales & Marketing Intelligence Solution

Friday, February 1st, 2013

Press Release–InsideView

SAN FRANCISCO, CA–(Marketwire – Feb 1, 2013) – InsideView, the leading provider of customer intelligence solutions for enterprise marketing and sales organizations, today announced that InsideView Team™ has won the 2013 Software & Information Industry Association (SIIA) CODiE™ Award for the Best Sales & Marketing Intelligence Solution. The award recognizes the strength of the InsideView solution to increase revenue by enabling marketing and sales professionals to more effectively discover and identify qualified sales leads, convert leads to opportunities, accelerate the sales process, and better manage accounts for retention and growth.

“Congratulations to InsideView for winning the CODiE award for Best Sales & Marketing Intelligence Solution,” said Kathy Greenler Sexton, VP and General Manager for the SIIA Content Division at SIIA. “With the tremendous growth in nominations and an exceptional field of innovative finalists, this was a competitive year for the coveted CODiE Awards. InsideView should be very proud of their achievement.” (Full Article)

Rosetta Stone Wins 12% More Often With InsideView

Tuesday, January 22nd, 2013

Press Release–InsideView

InsideView Delivers a 22% Increase in Lead Conversion, 12% Increase in Win Rates and 33% Increase in Average Deal Size to Rosetta Stone

SAN FRANCISCO, CA–(Marketwire – Jan 22, 2013) – InsideView, the only sales intelligence solution that helps sales executives get in the door and win once they’re in, today announced that Rosetta Stone, a leading provider of technology-based language-learning solutions, has significantly increased sales productivity and results with InsideView. Since deploying InsideView, Rosetta Stone’s Corporate Sales team has increased its lead-to-opportunity conversion rates by 22%, win rates by 12% and average deal size by 33%. InsideView provides the critical business insights, social connections and deep contact information to effectively engage and convert the most promising prospects.

“InsideView gives us the power to identify and work with key contacts within an account and close the sale,” said Charles Frydenborg, Senior Director of Corporate Sales, North America for Rosetta Stone. “And perhaps most importantly, InsideView provides the big-picture insights that allow us to educate our target customers about the need for language learning within their own companies. With this information, they often become champions of our products which allows us to rapidly grow the size of our accounts.” (Full Article)

InsideView® Relationship Manager Reduces Account Churn by 25% With New People Alerts

Monday, January 7th, 2013

Press Release – InsideView

InsideView, the sales intelligence leader that empowers sales and marketing professionals to get in and win, today showcased Relationship Manager™ People Alerts, new functionality within its flagship customer intelligence product that monitors organizational changes that affect decision makers within key accounts. The new feature within Relationship Manager monitors key individuals within target accounts to track and alert about organization changes such as resignations, new hires, changes in reporting structure or title.

“The cost of customer churn is extremely high, especially in SaaS or subscription businesses,” said Umberto Milletti, CEO of InsideView. “Existing accounts are 45% more profitable than new accounts. As more and more businesses adopt subscription relationships as their main form of delivery, nurturing each account and growing it becomes paramount to business success. Up to 30% of accounts that are lost are the result of organizational changes or the loss of an internal sponsor. Relationship Manager enables proactive management of strategic accounts as key people change positions, get promoted, or leave the company, resulting in greater account retention and growth.” (Full Article)