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In the News

News from April, 2009

Handango Releases Annual Yardstick

Thursday, April 30th, 2009

Fierce Wireless – Jason

Games Category Grows From 11% to 19% of Top Annual Category Sales

Handango Inc., the leading provider of multi-platform smartphone content globally, today announced its 2008 Handango Yardstick, a proprietary global trend index offering unique insight into the smartphone content industry.

For the first time, Handango is releasing ‘Handango’s Top Ten’ list identifying the top ten downloaded applications across all operating platforms and devices and sold through Handango’s multiple distribution channels.

In 2008, Handango added an impressive 1,300 new content providers to its network with almost 10,000 new applications across all categories with an overall average purchase price of almost $20 per application.

HANDANGO’S TOP TEN – 2008 Best Sellers List (Across Platforms)
1. Spb Mobile Shell 2.1.4 (today screen plug-in) – $29.95
2. MobiTV (streaming television) – $9.99/month
3. Ringtone Megaplex (ringtones) – $19.95
4. Spb Backup 2.0.1 (file backup) – $24.95
5. Spb Pocket Plus 4.0.2 (today screen plug-in) – $29.95
6. Pocket Informant 8 (today screen plug-in) – $29.95
7. Spb Phone Suite 1.3 (phone features) – $19.95
8. VoiceControl (voice command) – $6.00
9. Colour Your Trackball (trackball customizer) – $4.95
10. eWallet (Professional Edition) (PIM manager) – $29.95

(Full Article)

Business Making it Easier to Be Green

Sunday, April 26th, 2009

Marin Independent Journal – Noah Griffin

“PLASTICS” is the one-word career advice offered to Dustin Hoffman in the 1967 movie “The Graduate” before he drives madly across California to rescue Mrs. Robinson’s daughter from a socially arranged “plastic” marriage.

No less mission-oriented is the company: Ecospan. The Larkspur-based biomaterial-science company is intent on crossing the “bridge to a greener future.”

Its goal is to save the environment from petroleum-based plastics and replace them with reduced carbon footprint material called bio-plastics.

As a product, bio-plastic is indistinguishable from the petroleum-based alternative but is produced from plant-based resins, a 100-percent renewable, sustainable and fully compostable raw material.

Ecospan founder and chairman, Greg Hoffman of Tiburon, has the background to lead the charge away from oil-based plastics. (Full Article)

MobiTV, Sinclair, PBS Unveil New Delivery Model for Mobile DTV

Thursday, April 23rd, 2009

TMCnet – Rajani Baburajan, TMCnet Contributing Editor

MobiTV, a leading video provider for mobile phones, reportedly is joining Sinclair Broadcast Group and the Public Broadcasting Service to offer a new business model, called “mixTV,” for Mobile DTV.

The converged business model offers free Mobile DTV content with a subscription-based 7-day window of on-demand programming. mixTV also supports interactivity, audience measurement and dynamic ad insertion via mobile broadcast, or on-demand content over existing wireless networks.

Officials say that mixTV could emerge as a strong business model for Mobile DTV because it opens several monetization opportunities for broadcasters, mobile network operators and content providers while providing a compelling user experience for consumers. They say mixTV also provides highly targeted opportunities for advertisers. (Full Article)

MobiTV Collaborates with Sun Microsystems to Offer High-Quality Mobile TV Services

Monday, April 20th, 2009

PR Newswire – Press Release

MobiTV Optimized Delivery Server Certified on Sun’s Sun Fire(TM) Enterprise Line of Servers

EMERYVILLE, Calif. and LAS VEGAS, April 20 /PRNewswire/ — NAB 2009 Show — MobiTV, Inc, the leader in the delivery of mobile content and services, has announced that MobiTV’s Optimized Delivery Server (ODS), featuring rate adaptation, sub-second channel change, support for multicast and unicast, and exceptional video quality is now certified on Sun Fire Enterprise x64 servers.

“We are very excited to work with MobiTV to bring high-quality TV programming to mobile phones,” said Darrell Jordan-Smith, Vice President, Global Communications and Media Industry. “We are constantly working with our valued partners to help them streamline development time, advance time-to-market, and launch revenue-generating services for their service provider customers.” (Full Article)

MobiTV Demonstrates New Television Audience Measurement Technology

Monday, April 20th, 2009

Reuters – Press Release

Breakthrough technology provides greater demographic insight and detail for audience measurement in real time

EMERYVILLE, Calif. and LAS VEGAS at National Association of Broadcasters Show – April 20, 2009 – MobiTV is demonstrating a new form of television audience measurement at this year’s National Association of Broadcasters Show (NAB), employing its interactive technology to track audience size and demographics in real time.

“This technology demonstration gives broadcasters their first real chance for an exact snapshot of the audiences watching a particular show at a particular time,” said Cedric Fernandes, Vice President of Technology, MobiTV.  “In the past, traditional television audience measurement was accomplished through statistical analysis only. This solution offers broadcasters and advertisers the ‘brass-ring’ to allow for highly targeted shows with highly targeted advertisements.” (Full Article)

Solaicx continuous Czochralski (CZ) manufacturing process

Wednesday, April 15th, 2009

CellAward – Press Release

Before Solaicx, the solar industry was wholly reliant on a precision manufacturing process developed for the silicon chip industry – a process too expensive to be practical for the solar industry in the long term.  Solaicx is the only company that has successfully changed this critical process from a precision manufacturing business into a materials handling business, dramatically reducing costs in order to enable the long-term success of the solar industry.

According to Dick Swanson, chairman of SunPower Corporation and a solar industry visionary, Solaicx accomplished “in just one year what many corporations had been attempting for the previous 20,” with its continuous CZ process.  (Full Article)

Aravo Publishes Top Supplier Information Management Risks Threatening Companies in 2009

Wednesday, April 15th, 2009

BusinessWire – Press Release

Launches New SIMpl Methodology Service That Enables 60-Day Client ROI

SAN FRANCISCO–(BUSINESS WIRE)–Aravo Solutions, Inc., the leading provider of on-demand Supplier Information Management (SIM) software and services, today announced the top risks procurement teams face in 2009 as they manage supplier ecosystems in a down economy. Based on 10 years of industry best practices by Aravo Global Services in supporting a community of over one million buyers and suppliers around the globe, the risks include:

•    Reliance on historical assumptions
•    Disregarding obvious risks due to outdated data
•    Overlooking concealed risks due to lack of supplier knowledge
•    Underestimating collaboration and communication needs for managing downstream suppliers
•    Limiting risk assessment by relying on too few factors.
(Full Article)

Ray Derenzo Appointed Chief Marketing Officer for MobiTV

Thursday, April 9th, 2009

PR Newswire – Press Release

New role underscores MobiTV’s commitment to user experience and service development

EMERYVILLE, Calif., April 9 /PRNewswire/ — MobiTV, Inc. announced today that Ray DeRenzo has been promoted to Chief Marketing Officer. With more than 20 years in the mobile and communications industries, DeRenzo has spent the last four years at MobiTV as Senior Vice President of Product, Programming and Marketing, responsible for product strategy while ensuring strong alignment between company departments.

“Ray has been an integral part of furthering the quality and user experience of MobiTV’s products, including the iPhone/iPod Touch application, Mobi4Biz and the core MobiTV service,” said Charlie Nooney, Chairman and CEO, MobiTV. “As the company’s new CMO, he will oversee additional departments, expanding his exceptional guidance across the company while further developing the user experience for subscribers.” (Full Article)